Here’s my inside look at the male reading crisis, which I believe is very much engendered by the book industry. Reading should be for everyone.

00:00 Why the male reading crisis shouldn’t be dismissed.
01:19 What do men prefer in a good story? Here it is.
02:44 The big best-sellers of the last twenty years cater to teen and female audiences.
04:13 Why the book industry leans female: a feedback loop of risk avoidance driven by analytics. Also…
05:34 The tastemakers of the book industry are mostly underpaid, stressed out young women.
07:12 And big publishing avoids epic series, aka big and heroic tales.
07:59 Where do men go for stories? Videogames, manga, and underground niches such as web serials.
09:27 Some hope for male-oriented fiction going mainstream.
10:48 Men who read are sexy.